Bose

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Bose Corporation: Preston Helps BOSE Build Leaders The Communications Challenge A respected name in professional audio circles since its founding, Bose aimed for growth in the high-end consumer market. This called for careful alignment of its operations, and serious education and motivation for its salespeople. Bose knew that when customers experienced superior performance, they were […]

Are you a Zoom star? Why not?

We all long for everything to return to “normal,” but online presentations are going to be with us for a while. Everyone has felt that unnerving gut punch as you try to present in an online meeting and receive none of the usual feedback you spent so much time understanding in live presentations. It can […]

The Preston Method

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How does Preston do it? Preston delivers high-quality experiences by partnering with you to help accomplish your goals and objectives. We will work with you to design and develop the most effective and engaging content for your virtual event. Using our 4 D’s method – Discover, Design, Develop, and Deliver – we will guide you […]

What Now?

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You have always been able to get in front of your customers and employees. Seeing them face-to-face gives you the immediacy to connect, lead, and sell. It’s pretty clear that that is all changing. Nobody wants to travel. More and more people are working from home. Communications with your customers and employees have taken a […]

You can’t spell PRESTON without 4 D’s

Like it or not, your company’s sales process has changed. Today, sales are not just generating revenue, but are part of your organization’s overall productivity. Everyone in your company is involved in the sale. The products are more complex. The customers are more demanding. And everyone has to be a fully aware member of the […]